I have always been a fan of fashion, health, beauty and woman empowerment, so when I first discovered Refinery29, I knew I would love them. They cover all things beauty, wellness, different trends and styles and have a main focus on women and supporting women. As well as their online blog and social accounts, they also have a YouTube channel where they post the videos they have produced.
Refinery29 covers a lot of topics and has a lot of content on its channel, so I chose to just cover a small part of their YouTube in efforts to keep this review to just one blog post and to not make it too long. The series I chose to focus on is Trying Living with Lucie.
One of their biggest video producers, Lucie Fink, does a lot of vlogs for Refinery29. She has a couple of different series including Try Living with Lucie and Lucie For Hire. I have always enjoyed Lucie and her online presence. She is young, creative and has a wide variety of interests. Also, I’m not sure if it is still ongoing, but at one-point Refinery29 had a contract with Delta to have the videos Lucie Fink was producing available to watch on their flights.
Try Living with Lucie is currently on its fourth season and has 93 episodes. In this series, Lucie challenges herself with trying something new for 5 days at a time or as Refinery29 says, “she dives headfirst into social experiments.” Some examples of past episodes include: 5 Days of Living Plastic Free, 5 Days of Meal Prep, 5 Days of Different Makeup, 5 Days of No Cell Phone and 5 Days of Volunteering. Sometimes Refinery29 will partner with brands for the vlogs as well.
Lucie makes the vlogs personal and relatable which is something I look for when I’m looking for new vlogs to watch. She will explain the purpose of why she is doing the vlog and will even relate it back to an article or other resource Refinery29 has put out on the topic. Also, Lucie always has a positive upbeat attitude with whatever the video is. She will also talk through everything she is doing and relate it to herself in some way.
Not only are the vlogs entertaining, but they are also very informative and often go with some trending topics of the time. The vlogs often have multiple layers to the overarching topic and sometimes include a professional to assist Lucie if it needed. Refinery29 makes sure that all the vlogs Lucie does will help you learn about a topic in a fun and lighthearted way. They always have their logo on the top right corner of the vlog and their descriptions are always filled with helpful information and links.
I believe that Refinery29’s vlog series Try Living with Lucie is an excellent way to absorb new information on a topic. The topics can be simple or complex, but they also find a way to dive deeper and give you a full scope. Their company is very in-tune with today’s society, and what content they should create, and how they should be putting it out. In my opinion a lot of women (and some men) would be able to connect with their company in some capacity.
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